Marketing Success Accelerator Series
The Marketing Success Accelerator is a series of twelve interactive monthly workshops where you will get short, information packed instructional sessions followed by practical hands-on working sessions. During each working session, you’ll complete a step in implementing what you just learned by applying it to your own business. Our objective is to make sure that you leave each workshop with actionable strategies and tasks that will propel your business to new levels of success faster. Each successive workshop will build on the previous lessons, so you’ll want to attend all twelve to get the most out of the series for the greatest results.
The workshops are presented by 30+ year marketing veteran and Chamber CEO, Brian Duvall. He’ll pull back the curtain to reveal the inside secrets behind the most successful marketing used by the giants in the business world. Then he’ll show you how to scale those strategies to fit your budget, win more customers and grow your profits.
Join us for "Building Your Personal Influence - How To Become A Market Leader In Your Community" Feb. 21st
This workshop is based on the book "Influence: The Psychology of Persuasion" by Dr. Robert Cialdini.
People tend to choose companies they do business with based on the one thing they understand most... PRICE because your prospects don't know HOW to make a better choice. If you are competing on price then it's a race to bottom and eventually you'll go out of business.
To break out of this destructive cycle of low-price competition, you'll need to become the trusted advisor to your prospects. That means they will turn to you and your company for advice on making important buying decisions when looking for solutions to the types of problems your company solves.
So, being seen as the leading industry expert in your market is critical to getting more leads, more customers, stronger profits and getting paid what you're worth.
In this workshop we will cover the 7 strategies for building your personal influence so that you're seen as the industry leader in your market and community. You will work together with other participants to map out specific action steps you can take immediately to build your personal influence for greater success.
This workshop is part 2 of a 12-part series that will also be recorded and made available online so you can share it with your staff if they are unable to attend.
Brian Duvall, President & CEO, Walla Walla Valley Chamber of Commerce